CLEVELAND, Ohio (December 1, 2011) – Kitchenware manufacturer Weston Products has launched a new site, MichaelSymon.WestonProducts.com, as an online source for its latest line of specialty kitchen products, the Michael Symon Live to Cook collection.
Celebrity Chef Michael Symon is an Iron Chef, Food Network Star, host of ABC’s “The Chew,” and now, he has launched his first kitchenware line. The Michael Symon Live to Cook Collection by Weston includes a meat grinder, vacuum sealer, sausage stuffer, French fry cutter, burger presses, and several other stainless steel kitchen tools “for those who take cooking seriously.”
In addition to viewing product details and purchasing the items on the site, consumers can watch product demos hosted by the Iron Chef himself. The site also gives customers the opportunity to preview recipes from Weston’s Michael Symon “For Those Who Take Cooking Seriously” Recipe Collection, which is included free with each product in the line.
“We couldn’t be more excited about our partnership with Chef Symon,” said Michael Caspar, CEO of Weston Products. “Being from Cleveland made the partnership a perfect fit – our shared values on food preparation made it a no-brainer.”
Symon, currently the owner of four critically acclaimed restaurants and eight total locations, chose to partner with Weston Products to make restaurant-style cooking more approachable to the home cook. The self-proclaimed “meat-centric” chef selected products for crafting foods like burgers, sausages, and French fries from fresh ingredients.
“Weston products have changed the way I cook.” said Symon. “They make cooking easier, more efficient, and always fun.” In addition to MichaelSymon.WestonProducts.com, the Michael Symon Live to Cook collection is set to be available at fine retailers across the country in the next coming months.
Chef Michael Symon cooks with soul. Growing up in a Greek and Sicilian family, the Cleveland native creates boldly-flavored, deeply satisfying dishes at his four restaurants in America’s heartland: Lola, Lolita, Roast and B Spot. He also shares his exuberant, approachable cooking style and infectious laugh with viewers as an Iron Chef on the Food Network. Since being named a Best New Chef by Food & Wine magazine in 1998, Michael and his restaurants have been awarded numerous honors including Bon Appétit magazine’s Top 10 Best New Burger Joints; SoBe Wine & Food Festival’s People’s Choice award, The James Beard Foundation Award for Best Chef and Gourmet magazine’s list of America’s Best Restaurants. Michael can be seen on Food Network’s Iron Chef and The Next Iron Chef, ABC’s The Chew and The Cooking Channel’s Cook Like an Iron Chef.
Founded in 1997, Weston Products is a leading manufacturer of specialty food processing equipment, specializing in commercial-grade meat processing equipment, home harvesting tools, and traditional style kitchenware. The company is an independently operated private company, owned by current management team Michael Caspar and Jason Berry. Weston Products was listed on the 2011 Inc. 5000, a list of the country’s fastest growing privately held companies.
More information on Weston Products can be found at http://www.westonproducts.com.
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